This online, hands-on course introduces Kansas real estate professionals to the power and limits of AI tools. Learners explore how AI can streamline marketing, client communications, market research, and productivity—while staying compliant with Kansas advertising rules, fair housing law, and ethical obligations. The course emphasizes practical workflows and provides prompt templates that agents can use right away. By the end, participants will be able to use AI for efficiency in marketing, market analysis, and operations, while applying professional judgment, compliance safeguards, and transparency to every AI-assisted task.

3 Hour Interactive Course

5 Learning Modules

Learning Objectives

By the end of this course, you will be able to:

Critically analyze the functional limits of generative AI—including hallucinations and data biases—to determine when to use AI assistance versus when to rely on professional judgment and fiduciary expertise.
Construct marketing materials and client communications using AI tools that strictly adhere to fair housing laws, advertising regulations, and brokerage disclosure requirements.
Integrate AI-generated market insights and analysis into client-facing materials while performing rigorous verification against MLS data and local knowledge to ensure accuracy and transparency.
Design a comprehensive strategy for AI implementation that includes productivity workflows, broker oversight protocols, and incident response plans to mitigate legal liability and licensing risks.

Using AI Responsibly: Tools and Resources to Better Serve Real Estate Consumers

3 Hour Interactive Course

5 Learning Modules

Learning Objectives

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